A news feature is a more in-depth look at a specific topic or idea that is of interest to your audience. The tone of a feature can be creative, subjective or entering and may differ from the informative news articles that make up the majority of your publication.
As with all your media productions, understanding and keeping in mind your audience is paramount to success. Your features should be targeted to those most interested in your subject matter – and you must continue to keep them at the front of your mind throughout the planning and writing process.
While a news feature can cover any topic, it is often based on some kind of human interest element, whether it’s a profile of a person or a story with a strong impact on the lives of those who are affected by a particular event. A human interest angle is a sure way to grab attention and catch the reader’s eye. It is also important to think about how a story could have wider implications or connections and include those in your research.
When researching for your news feature, remember to check out social media sites like Reddit and Facebook groups as well as video comments on YouTube and YouTube Live. These can reveal a wealth of information on your audience that will help you craft a more engaging article. Finally, editing is a key stage in the preparation of your news feature, both in terms of checking for spelling and grammatical errors as well as assessing sentence structure and flow. Free tools such as Grammarly and Hemingway App are available to help you with this.